This information pertains to Summer Session 2009. If you would like to be notified when information about Summer Session 2010 is available, please sign up for e-mail updates.
COMM 2720 Principles of Public Relations and Advertising
Course description
Survey of the fields of public relations and advertising. Describes organizations, jobs, and functions in the industry. Covers the roles of public relations and advertising in society, the economic system, and organizations; psychological and sociological principles as bases for appeals; strategies for media selection and message execution. Introduction to research and regulation.
Prerequisites
Not open to freshmen.
COMM 2720 001-LEC
| Class number: | 2809 |
| Class dates: | May 27-June 19, 2009 |
| Final exam dates: | Will be provided by instructor (see Final Exams) |
| Days/times: | Distance Learning |
| Credit: | 3 |
| Grade option: | GRD or SUS |
| Instructor: | Jones, V. (vjp3) |
| Notes: | Not open to freshmen |
| Max. enrollment: | 35 |
| To enroll: | Enrollment for this class is closed. |
| Computer requirements: | This is a Distance Learning course. Please review the computer hardware and software requirements before enrolling. |
Tuition and fees
See "Tuition" for more information.
Related Web sites
- College Web site: College of Agriculture and Life Sciences
- Department Web site: Communication
