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Energy: A Human History

by Richard Rhodes,
Tulsa World, July 8, 2018

“Energy: A Human History” originated in a graph prepared 40 years ago by Cesare Marchetti, a physicist, for the International Institute for Applied Systems Analysis. Marchetti’s “simple and predictive model for energy markets” demonstrated that a new energy source takes about 40-50 years to reach a 10 percent market share and a century to occupy half the market.

 

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