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Jewish Mad Men: Advertising and the Design of the American Jewish Experience

Jewish Mad Men:  Advertising and the Design of the American Jewish Experience

by Kerri P. Steinberg,
The Jerusalem Post, February 27, 2015

In the 1960s, Bill Bernbach, the founder and creative director of Doyle Dane Bernbach, launched an advertising revolution. A Jewish outsider in predominantly gentile Madison Avenue, Bernbach brought to ad campaigns an awareness of Americans’ growing distrust of conformity and corporate manipulation.